This is an ad for advanced notary training.

It’s called Notary Business Builder (NBB) and it costs $58 per month. 

If that turns you off, you can stop reading and go about your day. 

If you appreciate value, a supportive community, and honing your craft, then please read on. 

What is Notary Business Builder?

NBB is the world’s largest collaboration of experts from a variety of fields committed to helping notary entrepreneurs succeed. We’ve brought together teachers of digital marketing, content creation, personal branding, notary skill sets, networking, marketing, sales, apostilles, and even government affairs to create a one-stop-shop for your business building needs. 

Say goodbye to “subscription-fatigue.” 

Everything you need is here, included at no additional charge:

• Loan signing training with Bill Soroka’s Sign & Thrive Notary Training Course and Community;
• Specialty & General Notary work training with...

The world’s largest advanced-level notary collaboration just became more accessible than ever before. 

Listening to feedback from notaries across the country, me and my fellow founders of the Notary Business Builder learning community (NBB), Laura Biewer and Jennifer Neitzel, have officially made the advanced mastermind program available separate from the TOMM app by Notary Coach. 

What does this mean for notaries who want training and support? 

It means you can gain access to some of the best teachers in the industry, as well as their online courses & technology, and their live teaching classes every month for a fraction of the original cost of membership. 

You can now purchase NBB and TOMM separately! And even if you decide to buy them both, it still costs less than before. In fact, the Standard version of TOMM (the only app that helps notaries get new customers) is FREE! You can get TOMM here. And if/when you’re ready, you can easily upgrade...

You can listen to this blog on YouTube here

How many people do you think you know? 

Back when I worked in the peripherals of the wedding industry, we estimated that the average wedding invited about 300 people, with 150 friends & family for each person getting married. 

But advances in social media have changed things. 

By some estimates, the average American knows about 600 people. 

As a small business owner, I bet your network is even bigger. 

Think of all the people we meet!

Signers, escrow officers, attorneys, medical staff, maybe a day job, family & friends, our hobbies and extracurricular activities, networking meetings, Zoom calls…

I bet you know a lot of people. Probably more than you realize. 

And this network of people around you is your most valuable business asset. 

Having clarity of who is actually in your network leads to reverence, or deep respect, for the powerful connections you already have. 

Do you want to get...

The video above is the replay of a training I did on Tuesday, December 27, 2022. You can watch the whole 90 minute event right here. 

Artificial Intelligence is the new frontier and it's barreling down upon us.

Not everyone is happy about it. 

Some people are terrified about it. 

And others...they see opportunity. 

Aside from personal opinions, here's what is real:

The new artificial intelligence (AI) tool called ChatGPT is disrupting the world. 

You may not have heard of it yet, but you will. 

It will take away some jobs. 

It will create other jobs (and businesses). 

It will make your life and business easier. 

Victor Hugo said, "there's nothing more powerful than an idea whose time has come." 

And ChatGPT's time has come. 

There's no stopping it. 

There's no running away from it. 

There's soon going to be no way to ignore it. 

So I've embraced it. 

And I led a deep training today on exactly how to...

You can listen to this blog on YouTube here

Earlier this year, in an effort to funnel my Soroka family somewhat-sense of humor toward something more constructive than sarcasm and cheesy dad jokes, I attended an online comedic writing workshop with 12-15 instructors from around the country.

I don't know about you, but when I hear "Comedic Writing Workshop," I'm anticipating a few laughs throughout the day, no?

Guess how many presenters made me (or anyone) laugh. 

One. 

One teacher got the assignment right. 

And I liked her immediately. 

That's the power of humor. It brings people together whether they're thousands of miles from each other, or simply sitting across the signing table. 

Using humor to cultivate relationships with your clients in a service-based business, like as a notary public, can be a powerful tool for building trust, establishing rapport, and ultimately leading to increased customer satisfaction and loyalty. Here are some key benefits...

You can listen to this blog on YouTube here

A friend and I bought a liquor store we found listed on BizBuySell.com in the early 2,000’s. It was just a small mom-and-pop shop, or more accurately a pop-and-son thing, and the son had lost interest so pop was selling cheap. 

It was located in a pretty busy shopping center with a Home Depot as an anchor, so I was confident I could boost revenues and quickly grow to a second location. 

My strategy? 

Offer a compelling “lead magnet” and capture email addresses of my customers so I could communicate value on my terms. 

Tapping into my experience with another business I was in, we bought a badass poker table and set it up in the store as a display and ran a promotion to win it. 

The rules were simple:

• Register with your email address.
• Earn additional entries for every $10 you spend. 

The strategy was a hit, garnering over 1,200 email addresses of local imbibers of booze. 

Following a...