Available November 7, 2020 and authored by Bill Soroka and Sandra Long
There is a huge disconnect within the notary community on how to best utilize LinkedIn to grow their business. On the same note, LinkedIn played a critical role in my ability to connect with the clients that have provided for a multiple six-figure income in this business. We're in the most relationship-centric business I have ever experienced, and guess what- professional relationships start on LinkedIn!
For that reason, I partnered up with one of the leading LinkedIn trainers in the world, Sandra Long, to write a book on exactly how a Notary Public can use their LinkedIn profile to build their business and personal branding, share their wisdom, and get known as the notary expert in their area, and connect with the dream clients that will take their business to any level they desire.
Thus, Supercharge Your Notary Business With LinkedIn: How Mobile Notaries and Loan Signing Agents Build Their Brand, Get Known, and Connect With Their Dream Clients, was born.
Did you know that practically every single person, or company a mobile notary and loan signing agent considers to be their “ideal client” is on LinkedIn? It’s as if there is one giant 24-hour networking party happening seven days a week at your fingertips, anytime you want it.
Escrow officers, loan officers, real estate agents, estate planning attorneys, closing agents, medical facility administrators- you name it- they are all likely on LinkedIn.
In their LinkedIn activity, they share things they are excited about, their successes, big wins, and passions. These professionals often use LinkedIn to ask questions, or for referrals too!
LinkedIn is a goldmine for notaries that are looking to grow their relationships, be of more service, and earn more money in their business. One great client can make all the difference in this business. And there is a very good chance you could meet that one great client on LinkedIn.
There’s a good chance you are among the rest of the 4.4 million notaries in this country that somewhat know they should be doing more with LinkedIn...but aren’t.
Most notaries “kinda-sorta” slap a LinkedIn profile together and then list a few former employers, kind of like a resume. This is a big mistake that is costing you the very introductions, connections, and opportunities you are craving for your business!
Your LinkedIn profile is NOT a resume! It is so much more than that. Studies prove that when you are recommended by a colleague, or when you send an email introducing yourself and your business, your prospect is likely to either Google your name, or look you up on LinkedIn.
What they find there will often determine whether or not they will be working with you. Take control of the narrative and make sure this first impression of you and your business is exactly what you want it to be. In a business where just one client can change everything for you, investing a little time into optimizing your LinkedIn profile is absolutely worth it.
When you put yourself out there, and start networking, connecting, and building a reputation, your ideal customers are going to start looking you up. And guess what- LinkedIn profiles are what show up in search engine searches.
Your LinkedIn profile matters!
In my own business, implementing my Daily Do's was the single most effective strategy for boosting my income from $1,000 a month to $20,000 a month. These Daily Do's consisted of 10 (plus, a bonus Do) activities that I did every day to get connected with people that needed and valued my services.
Eight of those ten Daily Do's can be done on LinkedIn!
wIn Supercharge Your Notary Business With LinkedIn, Bill Soroka and Sandra Long provide a precise roadmap for the modern notary to:
This isn’t just another networking book packed full of fluff. Sandra and I show you how to optimize your profile, and capitalize on your notary training and loan signing agent expertise by claiming your brand reputation through LinkedIn.
This book is the blueprint you need to take your business relationships to the next level. Go and Get It!
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