(Excerpt from Notary Business Building Challenge Book)
Have you ever Googled yourself?
I'd like you to do it now . . . kind of.
Pull up the most popular search engine in the world right now, Google, and type in "Notary Near Me" (no quotes).
If you really want to get some honest results, do this from the "Incognito" browser feature in Chrome. Doing so allows the browser to “forget” your previous browsing history, cookies, and biases and pull up true organic results. (For a video on how to search with an incognito tab, please visit the Readers Resource Website for this book at www.NotaryCoach.com/90.)
Please note: Do NOT Google your personal name or business name for the sake of this exercise. Your prospects aren't going to search for you by name because they either won't know it yet, or they won't remember it.
As you progress in business, consider your customer's journey and you'll see the potholes and bumps in the road...
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